Jim Chandler

THE PARADOX OF PRICE

Paradox – A statement that is seemingly contradictory or opposed to common sense and yet is perhaps true.  Someone or something with qualities or features that seem to conflict with one another 

Price - The amount of money given or set as a condition for the sale of a specified thing.

The following questions are excellent for use in  sales meeting to promote discovery and discussion.

         Suggested Discussion Questions –          

When is price not an issue for a prospect?

What is the relation of price to value?

What types of prospects choose my company? Price driven or quality driven?

When prospects choose your company, what do they often say differently than the prospects that do not choose your company?

What role, if any, does the sales person have in the prospects consideration of price?

How willing are we to actually find out what the prospect is willing to pay or can pay?